Information Faster Blog

The disruptive power of big data

Aside from the sheer quantity of digital data created every day—about 2.5 exabytes1 —there’s more to Big Data than volume. Big Data offers enterprise leaders the opportunity to dramatically change the way their organizations operate to gain competitive advantage and find new revenue opportunities. But realizing the value Big Data promises requires a new approach. Traditional data warehouses and business intelligence tools weren’t built for the scale of Big Data, and can’t provide insight quickly enough to be useful or even keep up.

 

Keep reading to find out what will happen if Big Data is let out of its cage...

 

Guest post by Chris Selland, VP Marketing HP Vertica

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About the Author(s)
  • This account is for guest bloggers. The blog post will identify the blogger.
  • For years I've been doing video and music production back and forth between Boston MA and New Orleans LA. Starting in 2010, I've began working with Vertica (now HP Vertica) in the marketing team, doing customer testimonials, product release videos, and website management. I'm fascinated by Big Data and the amazing things my badass team at HP Vertica has done and continues to do in the industry every day.
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