HP Software EMEA Partner Blog

4 NEW on-demand modules to sell HP’s Automation & Cloud solutions!

Learn about HPSW's Automation and Cloud solution, withouth leaving the comofrt of your office and in times, convenient for you!


Get skilled up and take the certification exam in order to increase your value as a professional!

Important news: Old Support Products being removed August 1st, 2014

In February 1st 2013, HP Software announced the introduction of a new portfolio of Enterprise Support services.

Rules of Engagement… let’s Make it Matter.

My thoughts on why rules help support the engagement between the vendor and the partner to drive business and a healthy parrtner ecosystem

Summer Webinars - July & August schedule

Make sure you don't miss any of our HP Software webinars.


HP Vertica Big Data Conference

As you may know, the most important Big Data event of the year is now approaching … the HP Vertica Big Data Conference in Boston, August 11 - 14!

New EMEA Customer Reference Program for Partners

 The EMEA customer reference team has launched the customer reference program for partners, specifically designed to enable HP partners to build and share their end-customer’s success stories.

Marketing Webinars on demand

Did you miss any of our marketing webinars? Now you can watch all of them on demand!

HP Software Partner Central Quick Tour

Are you sometimes lost in the labyrinths of information HP Software has to offer? Do you wish there was someone guiding you through the multiple systems?

Announcing the latest HP Cloud & Automation Demo & POC Appliance 14.04!

Now you can instantly stand up and run fast, consistent end-to-end HP Cloud & Automation demos & POCs.

May & June webinars - UPDATED!

Choose among technical, sales and marketing trainings.

New Channel Rules of Engagement available now.

Important announcement from Anas Jwaied.

Download New Channel Rules of Engagement (agreed with Partner Advisory Board)

Global Partner Conference 2014 Highlights

Last month at the Global Partner Conference Meg Whitman revealed the new HP strategy focused around the New Style of IT. She strongly emphasized how crucial Channel partners are for the future of HP.

April webinars

Join sales, technical and marketing session.

HP Software EMEA Customer Forums 2014

This year the HP Software EMEA Customer Forums will be held in Istanbul, Turkey on May 6-8. We will have 4 dedicated Forums focused on the following areas within our software portfolio: Service and Portfolio Management, Application Delivery Management, Business Service Management, and Automation and Cloud Management

Have you heard about HP Software?

Check out HP Software infographic that shows summary of all what's important about us.

Boost your sales with the newly launched EMEA customer reference program for partners

Have a look at the new EMEA Reference Program for Partners that offers you the opportunity to create your own customer references assets to help you boost your sales.

So many webinars... in March - Updated

Here is webinars schedule for March :smileyhappy:

The Software Hunger Games – How will you defend yourselves?

To paraphrase Suzanne Collins, ‘Happy Marketing and may the odds be ever in your favor’.

So many webinars...

I know. We have many, many software related webinars. Here is a summary for February. I'll keep it updated.

About the Author(s)
  • Marketing professional with 4 years of experience in managing different kinds of communication. Passionate about copywriting and translations.
  • Digital /Alliance and Channel, EMEA Software Marketing Intern
  • This account is for guest bloggers. The blog post will identify the blogger.
  • 11 years experienced business development and marketing professional specialized in innovative and disruptive technologies.
  • Over 3 years experience in marketing. Loves computer games and technology.
  • Manuel Rubio is the EMEA lead for HP Autonomy's Sales Business Solution and is a member of the EMEA Autonomy Management team. In this role, he is responsible for unlocking the value of Autonomy for HP account teams and clients, driving Autonomy growth across HP Software by leveraging the reach, expertise and client relationships of HP Software.
  • Mary is a member of HP’s ITSM product marketing team and is responsible for HP Service Anywhere. She has 20+ years of product marketing, product management, and channel/alliances experience. Mary joined HP in 2010 from an early-stage SaaS company providing hosted messaging and mobility services. She also has product management experience in the ITSM industry. Mary has a BS in Computer Science and a MBA in Marketing. Follow: @MaryR_Colorado
  • WW Sr Product Marketing Manager for HP ITPS VP of Apps & HP Load Runner
  • Marketing professional with 12 years of experience, specialized in channel marketing and social media
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